RYSE has unveiled a new protein powder flavor inspired by Pop-Tarts, specifically the Frosted S'mores variant. This release follows the company's trend of successful collaborations with popular brands, which have contributed to its rapid growth in the supplement market. RYSE's previous products include energy drinks and pre-workout supplements featuring flavors like Kool-Aid and Sunny D, as well as partnerships with Little Debbie and Jif Peanut Butter.
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The new Pop-Tarts protein powder blends whey protein isolate and whey protein concentrate, and includes mini marshmallows as part of its ingredients. Each scoop provides 3 grams of fat, 6 grams of carbohydrates, and 25 grams of protein, making it compatible with a variety of nutritional plans. Available on the RYSE website, the product is priced at $49.99 for 27 servings.
Reviews for this product have been limited so far, but initial impressions are positive. RYSE's track record with flavor and texture has built a strong reputation, indicating that the Pop-Tarts collaboration could resonate well with consumers. The combination of nostalgic flavor and effective macros positions this product as one to watch.
This story was originally published by Men's Fitness on September 17, 2026.