Insomnia Cookies is launching its first-ever Valentine's Day dine-in reservations at select locations, allowing couples to enjoy warm cookies in a cozy setting. Reservations are available exclusively for Insomnia Rewards members from February 12 to February 13, between 8 p.m. and 12 a.m. local time. Interested members can secure their spots through the Insomnia Cookies website.
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The special date night package costs $30 and includes a 6-pack of cookies, three dipping sauces (Milk Chocolate, White Chocolate, and Caramel), and two bottles of milk. Reservations can be made in various markets across the United States and Canada, including cities like Atlanta, Chicago, and Los Angeles.
Seth Berkowitz, CEO and Founder of Insomnia Cookies, expressed enthusiasm about the new initiative, stating that they look forward to sharing their love for cookies during this indulgent holiday.
In addition to the new reservations, Insomnia Cookies will roll out limited-edition Valentine's Day dips starting February 9, alongside a selection of themed cookies. New items include the Red Velvet Classic, Red Velvet Cookies 'N Cream Brookie, and Chocolate Covered Strawberry Classic, all available starting January 27, while supplies last. A Red Velvet Cheesecake Classic and a Ghirardelli Chocolate Lava Cake Classic will also be available starting February 13.
For those who miss out on reservations, Insomnia will offer a Cherub Chunk 12-pack gift box beginning February 13, which features a classic 12-pack of cookies in Valentine's-themed packaging along with a plushie.
Founded in 2003 by Seth Berkowitz at the University of Pennsylvania, Insomnia Cookies has grown to over 300 locations nationwide, offering cookies, ice cream, and various sweet treats for local delivery and nationwide shipping.